TY - CONF T1 - 鈥淚 Live Sustainably鈥�: Exploring Sustainable Living Narratives Through Identity and Motivation JO - Academy of Management Proceedings PY - 2019/08/01 AU - Garnelo-Gomez I AU - Money K AU - Littlewood D ED - PB - Academy of Management Y2 - 2025/04/09 ER -