@article{article, title = {{Cross-cultural validation of switching costs: a four-country assessment}}, publisher = {{Emerald}}, url = {{}}, year = {{2014}}, month = {{6}}, author = {{A. El-Manstrly D}}, doi = {{10.1108/imr-08-2011-0219}}, volume = {{31}}, journal = {{International Marketing Review}}, issue = {{4}}, pages = {{413-437}}, note = {{Accessed on 2025/04/10}}}